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Describe it in one sentence

Businesses can often get lost. The amount of information that they handle can be quite phenomenal and this can lead to a lot of confusion.  Sometimes the people within the business get lost and start doing things that they weren’t employed to do in the first place. So, how do we regain our focus?

The simplest approach is to describe what we’re meant to do in a single sentence. This short string of words will clearly define the value that we are expected to bring to the organisation. 

The same can also be said for departments and even businesses. This is not trying to re-invent the mission statement of a business, just trying to refocus on what is important so that effective action can take place.

Smartspeed Consulting Limited
'For When Results Matter'
www.smartspeed.co.uk

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Enjoy reading,

Giles
About the author Giles Johnston is a Chartered Engineer who specialises in helping businesses to grow and improve through better business processes. Giles is also the author of Business Process Re-Engineering and creator of the 'Making It Happen' continuous i…